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Dear Mother,

We know…
You choose everything for your baby with the utmost care.

From their clothes to their bed, from their first toys to their feeding spoon — we feel with you how precious every touch is for them.

That’s why every material and every detail we use in the Baby Jewels collection carries a meaning.
Especially silver.

Because silver is not just an elegant detail — it is also a healthy, safe, and time-resistant choice.

Silver is naturally protective.

Scientifically proven, silver has antibacterial properties.

Silver ions prevent bacteria from growing on surfaces. This offers a major hygiene advantage, especially for objects that come into direct contact with babies — such as feeding spoons, cups, or nipple shields.

Naturally protective, without the need for any chemical substances.

Silver is gentle against allergies.

A baby’s skin is sensitive. Above all, anything that touches their skin must be safe.

Thanks to its hypoallergenic structure, silver helps prevent irritations that plastic or painted products may cause.

Its purity comes with simplicity.
Just like you.

It manages heat and enhances safety.

Mealtimes may seem routine, but they are actually a ritual.

Serving a warm soup or gently heated milk at the right temperature directly affects your baby’s comfort.

With its ability to distribute heat evenly, silver balances sudden temperature changes. So it is not only beautiful, but also functional.

And perhaps most special of all: it is timeless.

Silver is not a material that scratches easily or fades.

It stands resilient against time.

Used today, stored tomorrow.

One day, in the first keepsake box you offer to your grown child, it will still look just like the first day.

Because Baby Jewels’ purpose is not only to beautify today,
but to carry memories into the future.

The result?

For us, silver is not just a material.

It is a thoughtfully chosen companion for you,
safely offered to your baby,
simple in its elegance, healthy, and meaningful.

So that, like every object that accompanies the first moments of babyhood, it continues to hold meaning — even years later.

With love,

Pia Yuli

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